Improve Your Engagement on TikTok

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Curious how one can strategize your advertising and marketing plan on TikTok? Let’s dive in!

First off, sure. TikTok is a little bit wonky to navigate even for the savviest of enterprise house owners relating to rising engagement and constructing relationships. Hold studying to study why.

>>TikTok was not constructed for relationships. It was constructed for curiosity.<<

What does this imply?

Easy put:

The TikTok algorithm doesn’t care who you comply with or who you interact with.
It solely cares about what you might be watching and the way lengthy you might be watching it.

Their platform isn’t constructed for cultivating deep private connections together with your dream buyer or Superb Shopper in a means that helps your online business develop.

Permit me to show again time for a second to share an instance that can enable you extra successfully strategize for rising engagement on TikTok…

In the direction of the tip of 2019, Clubhouse, the audio-only platform for conversations, didn’t permit direct messages on the time. What did individuals do? They directed their followers to attach with them by sending a DM on Twitter or Instagram.

Right here’s what occurred subsequent…

Unexpectedly, individuals began taking that very same conduct to TikTok. This sort of adaptive conduct is an exceptional instance of working smarter–not more durable.

>>Study and take what you don’t have on one platform and strategically carry it over to a different platform.<<

Let’s check out what this might appear like to your TikToks.

If you happen to’re a coach who teaches the right way to harness the ability of manifestation, you may embed this sort of name to motion in your TikTok:

“Would you want the primary ten steps to manifestation? Ship me a direct message with the phrase, ‘Manifest,’ and I’ll ship you my FREE information!”

If you happen to promote gluten-free wine, you may embed this sort of name to motion in your TikTok:

“Thirsty for a wine that gained’t threaten your gluten intolerance? Ship me a direct message for a reduction code you should utilize in your first order!”

You could possibly begin embedding motion gadgets in your TikToks. For instance:

On the finish of the day, whether or not it’s a TikTok or a Reel, short-form video stays a POWERFUL approach to develop your online business. What does this imply for you?

Simply start (or maintain going!). Hit report, edit, add a name to motion that encourages engagement, and put up your video.

Simpler stated than achieved? For some, maybe… however you will have a secret weapon.

Need tips about the right way to improve engagement and gross sales, and work smarter not more durable in your online business? Social Curator has you lined.

Whenever you begin your Social Curator subscription, each month you obtain:

Group teaching and masterclasses (with myself and different trade specialists)
30 Caption Templates per thirty days (so you already know exactly what to say)
5 Instagram Story Templates per thirty days (to make it simpler so that you can present up)
A Gallery of 5,000+ Way of life Images (so that you at all times have scroll-stopping images)
Every day bite-sized Actions (to spice up your engagement on social media)
A month-to-month Advertising and marketing Motion Plan (to teach you on varied social media matters)